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How to Translate Your Website

Google recently released a free website translator gadget which will make your web content available in 51 languages.

Here is more info from the Official Google Blog:

Now, when people visit your page, if their language (as determined by their browser settings) is different than the language of your page, they’ll be prompted to automatically translate the page into their own language. If the visitor’s language… Continue reading

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Ask Search Engine – Do You Care About Your Users?

Somehow my default search engine was changed to Ask.com. I was shocked to see the Ask search engine results page for “google keywords.” I was so shocked I took a screen shot. This screen shot was taken on my notebook which has a screen resolution of 1280 by 800.

They manage to cram seven sponsored ads before the first organic result. Only one organic listing is viewable without scrolling… Continue reading

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Slow Loading Web Pages = Less Google Traffic

Slow loading web pages are terrible for the user experience and it probably prevents Google from sending you all the traffic you deserve.

All though I have not read this fact anywhere it makes perfect sense that Google would throttle how much traffic it sends to your site based on your server responsiveness. Your server’s ability to crank out web pages is directly affected by your individual web… Continue reading

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How to Increase Website Sales & Conversions

Are you interested in more sales, leads, or newsletter subscriptions? Who is not!

One of the easiest ways to increase the effectiveness of your website is to convert more of the traffic you are currently getting. Google has an awesome free tool to help you with this.

Google Website Optimizer helps you increase your website’s conversion rate by trying variations of text, images, and other website content… Continue reading

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View a Web Page as Googlebot

Are you wondering why you never get traffic or good keyword ranking on your internal pages? Perhaps your site navigation is created in JavaScript or even worse your entire site was built in flash.

Here is what Wikipedia says about Googlebot: It is the search bot software used by Google, which collects documents from the web to build a searchable index for the Google search engine… Continue reading

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Custom 404 Error Pages and Site Usability

The most common reasons that a server will return a 404 error page are:

  • Incorrect URL (or an out-of-date bookmark/favorite)
  • Search engine link that points to web document on the old site
  • Internal broken link that the webmaster hasn’t noticed

Most 404 custom error messages tend to be generic, and not particularly user-friendly, so making custom messages for a site is highly recommended. We recommend you create a custom 404 error page with the same look and feel as your current website. Continue reading

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